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How does Shopify Work: Essential Information for 2023

By: Tasmia S

Are you wondering how does Shopify work? Look no further! This post will provide essential information about Shopify to help you understand how it works in 2022.

In addition, we will discuss some of the advantages of using Shopify and outline the steps involved in setting up a shop using this platform. We will answer some questions that you may have about Shopify, such as how it compares to other e-commerce platforms and what kind of support you can expect from the company.

We hope that this post provides you with all the information you need to decide whether or not Shopify is the right e-commerce platform.

So, whether you’re a business owner who’s considering switching to Shopify or just curious about how it all works, keep reading!

Table of Contents

What is Shopify?

What is Shopify?

Shopify, an eCommerce platform used by businesses to create an online store. It is perfect for companies of all sizes. It offers users a customizable platform, an easy-to-use checkout process, and a wide range of features. Plus, it’s affordable and user-friendly, making it an excellent choice for businesses of all sizes.

Shopify pricing

Shopify prices

  • Free 14 days trial (credit card not needed)
  • Basic Shopify (Suitable for new eCommerce businesses)- $29.
  • Shopify (Suitable for growing eCommerce business)- $79.
  • Advanced Shopify (Suitable for scaling businesses)- $299.

How does Shopify work?

How does Shopify work?

Knowing a bit of what Shopify is, let’s look at how it works. Essentially, Shopify allows you to create an online store by providing you with a platform to build your shop on and tools to run your eCommerce store.

You can use Shopify to sell products online, track orders and inventory, manage payments, and more. Plus, it’s easy to use and affordable, making it an excellent choice for businesses of all sizes.

What is dropshipping on Shopify?

What is dropshipping on Shopify

Shopify’s dropshipping service is a great way to start and run your online store without needing huge space or expense. You do not need employees, as everything can be handled by the supplier who will get paid by you as you place an order with them through Shopify!

The dropshipping process works like this:

  • The client purchases item online from your Shopify website/store.
  • You just need to forward the order to your supplier and pay the product’s actual price.
  • Which then goes into production;
  • after making product(s) ready for shipping, your supplier will directly ship the product to your customer.

>> Start your dropshipping business with Shopify here!

Shopify’s user base – and why these matters?

Shopify's user base - and why these matters?

When Tobias Lütke started his own online business, he had no idea that the platform would eventually grow to be an effective way for other companies in Canada and worldwide to sell their products.

Shopify was founded by a German-born entrepreneur with just one goal: make sure people can buy snowboards from him any time of day or night without having trouble searching through different websites!

Currently, more than 7000 employees are working for the firm’s services. This number matters as it helps customers place a lot of confidence in the hosting services provider for their online store.

The daily active user count for Shopify is over 2.1 million. Since Shopify was founded, it has carried out more than one billion orders. Globally, Shopify contributes $319 billion to the economy.

In 2021, Shopify was used by 2,297 million websites.

The following chart shows the number of Shopify stores live in each country:

  • United States- 1,132,470
  • United Kingdom- 65,167
  • Canada-36,860
  • Australia- 45,403
  • France- 24,199
  • Germany- 27,442
  • Brazil- 12,641
  • Netherlands- 14,385
  • New Zealand- 9,606
  • India- 9,649

It has over a million businesses user base, which is impressive because it’s only been around since 2006.

What makes Shopify so popular is that it’s easy to use – even for those who aren’t tech-savvy. Plus, tons of features and integrations are available, so businesses can customize their store to fit their needs. And if there’s ever a question or problem, the customer service team is quick to help out.

All of this makes Shopify an attractive choice for business owners – especially small companies that may lack the time and expertise to create and manage their websites.

The benefits of using Shopify for your business

The benefits of using Shopify for your business

There are numerous benefits to using Shopify for your eCommerce business. Some of the key benefits include:

A customizable platform:

With Shopify, you can create a shop that reflects your unique brand and personality. You can choose from various templates and features to create a shop that’s perfect for your business.

An easy-to-use checkout process:

Shopify’s checkout process is simple and easy to use. This makes it a great choice for businesses of all sizes.

A wide range of features:

Shopify offers a wide range of features, making it an ideal choice for businesses of all sizes.

Affordable pricing:

The company offers affordable pricing plans to meet your needs.

Create a Shopify account

Steps involved in setting up a shop on Shopify

For those who would like to set up an online store on Shopify, here are the steps involved:

Step1: Create a Shopify account:

Creating a Shopify account is the first step. This can be done by visiting Shopify’s website and clicking on the “Create an Account” button.

Step2: Choose a plan:

The Shopify pricing plans are flexible and adapted to meet your needs. Choose the plan that’s right for your business. You can use 14 days free trial to evaluate different plans.

Step3: Create a shop:

Next, you’ll need to create a shop. You can create a store by clicking the “Create a Shop” button on the homepage.

Step4: Select a theme:

A lot of free and paid Shopify themes are available to choose from. You can select one that best reflects your brand and personality.

Before selecting your theme, read our article How to pick the right Shopify theme in 2022: 10 pro tips or you can choose one of 2022’s top 10+ Shopify dropshipping themes to boost sales.

Step5: Set up your Shopify standard pages:

You’ll need to set up standard pages, including the About Us, Terms of Service, and Privacy Policy pages. These pages can be created using Shopify’s built-in templates.

If you don’t know how to set up your standard pages, you can read 13 Shopify standard Pages: How to Set Up.

Step6: Add your products:

Next, you just need to add your products to your shop. This can be done by uploading a CSV file or manually adding each product. If you want to add products from AliExpress, then use “Oberlo”. You can learn everything by reading Dropshipping with Oberlo: Your all-in-one Solution for 2022.

Step7: Set up your payment processor:

Shopify integrates with a number of payment processors, including PayPal and Stripe. You can select the payment processor that’s right for your business. Shopify payments is their own payment processor.

Step8: Set up your shipping settings:

You’ll need to set up your shipping settings, including your products’ shipping rates and methods. For setting up your shipping rate, you need to consider your supplier’s shipping rate as they will ship directly to your customers.

Step9: Configure your Shopify checkout:

The next step is to configure your Shopify checkout. This can be done by editing the checkout settings in your Shopify admin.

Step10: Launch your shop:

The final step is to launch your shop. You can do this by clicking on the “Publish” button in your Shopify admin.

For more details, you can read Shopify Dropshipping Business Guide: The Ultimate Solution 2022.

Shopify Point of Sale (POS)

Shopify’s point-of-sale (POS) hardware lets users sell products not only online but offline using their iPhone or Android devices. The various pieces of this system, like barcode readers and printers for receipts, have been beneficial in my business endeavor!

I remember when I first heard about Shopify and how it worked. It sounded too good to be true! However, after doing years of research, I found it is an excellent platform for entrepreneurs of all levels. And, it’s been continuously updated with new features and tools to make sure business owners have everything they need to succeed.

The different apps offered by the Shopify app store

The different apps offered by the Shopify app store

Shopify has a wide variety of apps that can be used to manage your store. You’ll find everything from payment processing, inventory management, and shipping all in the Shopify app store!

Shopify apps are essential to use because they can help you increase sales and help you to manage your store more effectively. By installing apps that provide features like loyalty programs, abandoned cart recovery, and social media integration, you can improve your customer experience and increase your conversion rate.

Additionally, Shopify apps are a great way to add extra functionality to your store without hiring a developer. Overall, using Shopify apps is a great way to improve your business performance and maximize your sales potential.

You can read about Best Shopify Apps for Dropshipping in 2022.

Shopify Dashboard

Shopify Dashboard

The Shopify Dashboard is the main page you’ll see when you log into your Shopify account. The dashboard provides an overview of your shop’s performance, including sales, traffic, and orders. Shopify users can also use the dashboard to quickly access your shop’s settings and change your shop’s design.

The dashboard is a great tool for staying on top of your shop’s performance and for making quick changes to your shop’s settings. You can customize the Shopify store to show only the most crucial information to you so that you can quickly find the data you need.

Shopify Theme Store

Shopify Theme Store

The Shopify Theme Store is a great place to find themes for your shop. You can select from various free and paid themes to find the one that’s right for you.

How to customize your shop’s look and feel?

How to customize your shop's look and feel?

The following tips will help you create and customize your shop’s look and feel:

  • Choose the best theme that reflects your brand. Your theme should help customers instantly recognize your shop and evoke the right emotions.
  • Use colors, fonts, and images that match your brand identity. Be sure to use consistent colors with your logo and other branding materials. And make sure all of your fonts and graphics are high quality and professional looking.
  • Customize your shop’s header, footer, and page templates. You can change the colors, fonts, and images of header and footer to match your brand’s look and feel.
  • Upload a custom logo or banner image. A good logo or banner image can help customers instantly recognize your shop.
  • Use customer testimonials and social media to promote your shop. Customer testimonials can help you build trust with potential customers, and social media can help you reach a wider audience.
  • Use Shopify’s built-in blog to share content with your customers. Blogging is helpful for you to build relationships with customers and increase your visibility of your own website.

Tips for optimizing your shop for search engines

Tips for optimizing your shop for search engines

You can do the following things to optimize your Shopify shop for search engines.

  • First, make sure that Google properly indexes your shop. You can do this by adding your shop’s URL to Google Search Console.
  • Second, make sure that your shop’s title and meta descriptions are keyword-rich and accurately reflect the content of your shop. Also, be sure to add relevant keywords to the titles of your products and pages. Read about top 10 tips and tricks of Product Description Writing for Shopify.
  • Third, use strong titles and descriptions for your products and pages.
  • And finally, make sure that all of your images are properly tagged with keywords. By following the tips, you can improve your shop’s visibility in search engine results pages (SERPs).

You can read 8 SEO Tips for Dropshipping Stores: for 100% Free Traffic.

Tips for marketing your Shopify store

Tips for marketing your Shopify store

You can use a variety of strategies to market your Shopify store.

  • You can start by creating a strong social media presence, reaching out to bloggers and other online influencers, and using paid advertising platforms like Google AdWords and Facebook Ads.
  • Also develop partnerships with other businesses or organize publicity stunts to draw attention to your store.
  • Being creative is key, so experiment with various marketing strategies to see what works best for your business.

Whatever marketing strategies you choose, make sure they are aligned with your overall business goals and target audience. And always be prepared to experiment and test different approaches to see what works best for your store. For learning about more marketing methods read our article What is the best marketing method for dropshipping?

>> Free! Free! Signup for Shopify free trial here!

How to Choose Winning Products for your Shopify Store

How to Choose Winning Products for your Shopify Store

When you start, choosing the right products to sell can be a daunting task.

There are a lot of factors to consider, and it’s easy to make the wrong choice. Before product research, you need to select a niche.

Here are a few tips for choosing winning products for your Shopify store:

  • Choose a niche that you’re interested in and know something about so that you can stay motivated and keep up with the latest trends in that market.
  • Do your research. Make sure there is demand for the niche you want to sell. And be sure to research your competition and what they’re selling.
  • Make sure the niche you choose is profitable. You don’t want to sell a niche product that barely break even or lose money.

Read our article Top 10 Profitable Niches for Dropshipping in 2022.

Here, we’ll discuss some tips for choosing winning products for your Shopify store.

  • First, you’ll want to choose products that are in demand. Do some research and find out what types of products are popular right now.
  • Second, you’ll want to choose profitable products. You don’t want to sell products that only generate a small profit margin.
  • Third, you’ll want to choose products that are easy to sell. Make sure the products you choose are supported by suitable marketing materials and have a solid sales funnel in place.
  • And fourth, you’ll want to choose products that fit with your brand identity. Make sure the products you sell align with the business image you want to project.

Read our article Finding Winning Products for Dropshipping and Top 15 Winning Dropshipping Product Research Tools.

How to find the best suppliers for my Shopify dropshipping business

When you’re starting a Shopify dropshipping business, one of the most important decisions you make is choosing the right supplier.

Many suppliers occupy this market, so it’s essential to do your research and find the best one for your business.

Choosing the right suppliers for your Shopify dropshipping business can be easy if you follow these tips:

  • Look for suppliers who have a good reputation.
  • Check to see if Shopify has verified the supplier.
  • Make sure the supplier has a wide selection of products.
  • Make sure the supplier offers a good return policy.
  • Check to see what other Shopify merchants are saying about the supplier.

Learn more by reading 10 Indicators to Spot the Best Dropshipping Suppliers

Tips to Get high conversion on Shopify Dropshipping store

Tips to Get high conversion on Shopify Dropshipping store

Now that you’ve launched your Shopify dropshipping store, it’s time to start thinking about how you can boost conversions.

A high conversion rate is essential if you want to profit and grow your business. Here are a few tips for getting high conversions on your Shopify dropshipping store:

  • Make sure your product pages are well-designed and optimized.
  • Use high-quality images on your product pages.
  • Include videos on your product pages.
  • Use effective copywriting with keywords on your product pages.
  • Create a strong offer and call to action on your product pages.
  • Make sure you’re using the right Shopify apps.
  • Incorporate social proof on your product pages.
  • Build an urgency into your product pages.
  • Ensure a smooth and straightforward checkout process.

To know other tips read Top 30 Tips for getting high conversions on Shopify.

Shopify payments- All you need to know

Shopify payments- All you need to know

Shopify offers many different payment processors, so you can choose the one that’s best for your business. You can choose from a variety of third-party payment providers with Shopify.

  • Shopify Payments
  • PayPal
  • Amazon Pay
  • Apple Pay
  • Facebook Pay
  • Google Pay
  • Shop Pay
  • Shop Pay Installments

Shopify payments are the most popular payment processor for Shopify stores. You can use Shopify payments to accept payments via credit card, debit card, and PayPal.

No transaction fees apply when using Shopify Payments. But you need to pay transaction fees with an external payment gateway. You can also accept cryptocurrency. To know more about crypto payments, read Shopify: How do you accept Bitcoins (and other crypto payments)?

Tips to become successful in the Shopify business.

Tips to become successful in the Shopify business

Here are a few tips for becoming successful on Shopify:

  • Create high-quality content.
  • Optimize your website for search engine optimization.
  • Use effective marketing techniques.
  • Use social media to promote your business.
  • Participate in online and offline events.
  • Offer free shipping on orders over a certain amount.
  • Create a strong offer and call to action on your website.
  • Make sure you’re using the right Shopify apps.
  • Incorporate social proof on your website.
  • Your checkout process should be simple and straightforward.

You can learn more by reading How to be Successful on Shopify: 14 Secret Tips For 2022

Q&A Related to Shopify Dropshipping Business

Q&A Related to Shopify Dropshipping Business

Q: How to sell on Shopify in 7 simple steps?

Answer: Congratulations on your decision to sell on Shopify! It’s a great platform with many features and options to help you grow your business. Here are the seven simple steps you need to take to get started:

  • Create an account and set up your shop
  • Choose a theme for your store
  • Add products to your shop
  • Configure payment and shipping settings
  • Set up customer accounts and checkout processes
  • Promote your shop and products online
  • Monitor sales and performance data

Q: Is Shopify good for small businesses?

Answer: Shopify is a great platform for any small business looking to start or grow its online presence. It’s easy to use and has a wide range of features, making it the perfect choice for businesses of all sizes.

Plus, you can always get help if you need it with outstanding customer support.

It also offers a wide range of features, including built-in SEO, marketing, payment processing, and shipping tools. Plus, you can customize your store to match your branding. So if you’re looking for an all-in-one eCommerce solution, Shopify is a good option.

Q: Tell me the best way to sell on Shopify?

Answer: There are a few things to keep in mind when selling on Shopify:

  • Make sure your products are high-quality and exciting to your target audience.
  • Set up a well-designed and user-friendly shopfront that will make it easy for customers to find and buy your products.
  • Use effective marketing techniques to drive traffic to your store and increase sales.
  • Regularly update your store with new products and promotions to keep customers engaged.
  • Respond quickly to customer inquiries and complaints to provide excellent customer service.

Q: How good are Shopify themes?

Answer: They’re great! Shopify themes are some of the best ones around. They’re well-designed, easy to use, and look great. Plus, they’re affordable, and there are tons of them to choose from. Plus, the themes are responsive, so they look great on all devices.

So, if you’re looking for a great eCommerce theme, Shopify is the way to go.

Q: Tell me the purpose of Shopify?

Answer: Shopify gives an easy way to build an online store. As you enter the internet selling arena, you will have to launch stores, display merchandise, interact with customers and pay for services. Shopify provides everything necessary for each activity. Think of Shopify as an online facilitator that facilitates the online selling of products.

The platform provides everything necessary for each activity: launching your site and displaying products are just two of the many ways that customers can interact with you!

It helps entrepreneurs build their dream businesses using their intuitive tools. Their commitment is helping launch successful eCommerce businesses, so they don’t have to worry about anything but making money-all while providing them 24/7 support along the way.

Q: What is Shopify POS?

Answer: Shopify POS is a cloud-based point-of-sale app that allows retailers to manage their retail business anywhere. With Shopify POS, merchants can process payments, track inventory, view sales data, and more.

Q: What is Shopify Plus?

Answer: Shopify Plus is an enterprise eCommerce platform that enables high-volume merchants to operate their businesses with more control and flexibility. It offers inventory management, order management, unlimited bandwidth and storage, 24/7 support, and more.

Shopify Plus is ideal for merchants looking for a scalable eCommerce solution to handle significant traffic and transactions. Additionally, it enables businesses to maintain complete control over their eCommerce operations without worrying about the technical aspects of running a website.

Q: What is Shopify Lite?

Answer: Shopify Lite is a great way to start selling products online without worrying about setting up a complex eCommerce website. It’s perfect for small businesses who want to start selling products and services online, and it’s effortless to use. With Shopify Lite, you can create a simple website, add products, and process payments. Plus, you’ll get access to all of the great features that come with Shopify, such as 24/7 support and unlimited storage. If you want a simple way to start selling online, then Shopify Lite is worth considering.

Q: How can I grow my Shopify store?

Answer: By growing your Shopify store, you’ll be able to increase your sales and make more money. You can do a few things to grow your store, including optimizing your product pages, creating compelling content, and growing your social media following.

Additionally, you can reach out to bloggers and other online publications to get coverage for your products. For traffic to your store, you can run social media campaigns and advertisements on other websites. Finally, make sure you’re using the right tools and strategies to track your progress and optimize your efforts.

Q: Can you make money from Shopify dropshipping?

Answer: Yes, you can make money from Shopify dropshipping, but there are a few things to consider.

First, you’ll need to find a good supplier. There are a lot of suppliers out there, so do your research and find one that has good products and prices.

Second, you’ll need to set up your store correctly. Make sure to add product descriptions, images, and pricing information.

And lastly, you’ll need to drive traffic to your store. Use social media, paid advertising, and email marketing to get traffic flowing through your store.

These tips will help you make money from Shopify dropshipping. Read Can I Really Make Money with Dropshipping?

Q: Can I sell my own products on Shopify?

Answer: Yes, you can sell your own products on Shopify. You’ll need to create a Shopify store, add products, and set up payment and shipping methods. You can also use Shopify to create a custom shopping experience for your customers.

It is simple to set up a Shopify store and manage your products. You can add products manually or import them from a CSV file. Shopify also supports automatic inventory tracking, so you always know how many items are in stock. And you can easily configure shipping methods and payment gateways to meet your needs.

If you’re looking for a way to sell your own products, then Shopify is the perfect platform for you. Create a free trial account today and start

Q: Can you get rich from Shopify?

Answer: The amount of money you can make from Shopify depends on a variety of factors, including the products you decide to sell, your marketing efforts, and how much work you put into growing your business.

That said, there is undoubtedly potential for making substantial money through Shopify if you are willing to put in the hard work.

Q: How much does a Shopify store earn on average?

Answer: The income of a Shopify store can vary greatly depending on the products being sold, the marketing strategies used, and the level of customer service provided. However, most Shopify store owners report earning a healthy profit by selling products online.

You can maximize profits by using Shopify’s eCommerce platform to sell products that are in high demand. For example, Shopify recently conducted a study that found that certain product categories are more popular than others among online shoppers. There are several popular categories of products including health and beauty products, clothing and accessories, home decor and furniture, and electronics. Read about 20 High-Ticket Dropshipping Products in 2022.

If you generate $226 revenue per customer, you will be in the top 10% of the most successful stores on the platform. Anything below $33 is in the bottom 10%. According to Shopify statistics, the average revenue per Shopify customer in 2020 was $72.

Q: Is Shopify used in India?

Answer: Yes, Shopify is used in India. Shopify is a platform for businesses of all sizes to create an online store. It offers users a customizable platform, an easy-to-use checkout process, and a wide range of features.

Businesses in India can use Shopify to create an online store, accept payments from customers, and manage their orders. Shopify experts in India can help companies get started with the platform and make the most of its features.

Q: Which is better, Amazon or Shopify?

Answer: Shopify is a better platform for online stores than Amazon because it offers more features and customization options.

With Shopify, you can create a customized store with unique branding, and you have access to a vast range of apps and integrations that can help you grow your business.

Amazon does not offer as many customization options, and its built-in features are not as comprehensive.

Q: What type of business is Shopify good for?

Answer: Shopify is great for online stores looking to start and grow their business.

It provides an easy platform to create and manage your store, as well as a wide range of features and integrations to make sure your store can run smoothly and without any hiccups.

Additionally, Shopify provides top-notch customer support if you ever need help with anything related to your store. So, looking for an easy way to create and run your online store, then Shopify is a great option.

Q: Where is Shopify used the most?

The leading country for shopping on Shopify is:

  • China
  • United States
  • Australia
  • France
  • Canada
  • Russia
  • Germany
  • United Kingdom
  • South Korea
  • Japan

Q: BigCommerce vs Shopify – which is better?

Answer: BigCommerce and Shopify are great eCommerce platforms, but Shopify is the better platform overall. It offers more features and customization options, and its customer support is top-notch. If you’re looking for an easy way to create and run your own online store, Shopify is the best option.

If you’re interested in learning more, read BigCommerce vs Shopify (2022): Which is the Right Choice for You?

Q: Does Shopify work in the UK?

Answer: Shopify is used worldwide, with a large concentration of users in the United States and Canada. It is also used in the UK to create and run an online business. Overall, Shopify is an excellent platform for setting up an online store and gaining popularity worldwide.

Q: Do I have to buy inventory for Shopify?

Answer: Whether or not you have to buy inventory depends on your business model. With Shopify dropshipping, you don’t have to worry about purchasing any inventory because the supplier ships straight to your customers.

You simply need to create an online store and list the products you want to sell. When someone makes a purchase, you will send the order information to the supplier then ship the product directly to your customer.

Q: Can I sell my Shopify store?

Answer: Yes, you can sell your Shopify store and generate a handsome amount of money. For details, read How to Sell Your Shopify Store.

Q: What are some other eCommerce platforms?

Answer: Shopify is used the most for eCommerce because it is easy to use and set up, has a wide range of features, and has a large community of users and developers.

Other popular eCommerce platforms include Magento, WooCommerce, and BigCommerce. The features and benefits of every platform vary, so it’s essential to do your research before choosing one.

You can find a list of eCommerce platforms in our post 2022’s Top 5 Dropshipping Ecommerce Platforms.

For other questions you can read Dropshipping FAQs: Top 15 Shopify Questions.


Shopify, a powerful eCommerce platform that provides everything you need to create and run a successful online store. There are a lot of different features and apps available, so be sure to explore the options.

When starting an e-commerce site, we recommend using Shopify. It’s a platform that’s been tried and tested, and it’s perfect for businesses of all sizes. Thanks for reading!

>> Get your Shopify store here!

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