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Best Upsell Apps for Shopify to Increase Sales: Expert Picks 2023

By: Tasmia Sharmin

In today’s highly competitive eCommerce world, Shopify store owners are constantly looking for ways to boost their revenue and outshine their rivals. As we step into 2023, it’s time for online businesses to unlock the full potential of their online presence by leveraging smart strategies, and one such tactic is Upselling.

Upselling is an artful sales technique that prompts customers to purchase higher-priced variants or additional products, ultimately maximizing the Average Order Value (AOV). To help Shopify merchants seize this golden opportunity, we have handpicked some of the best upsell apps for Shopify, guaranteed to elevate your sales game.

Read on to discover how these powerful tools can transform your store’s sales figures and elevate your brand to new heights.

What is upselling?

Upselling is a sales technique where businesses suggest higher-priced or additional products to customers, aiming to increase revenue and improve customer satisfaction. It can be achieved through personalized suggestions, product bundles, or time-limited offers. Shopify’s upsell apps automate the process for easier implementation.

Introduction to Shopify Upsell Apps

Introduction to Shopify Upsell Apps

Shopify Upsell Apps have become an essential tool for online store owners looking to maximize their revenue and enhance the overall shopping experience for their customers. These apps allow businesses to suggest additional or premium products and services to shoppers during various stages of their purchasing journey, ultimately leading to increased sales.

Here are some key highlights of Shopify Upsell Apps:

  • Streamlined integration: Shopify Upsell Apps seamlessly connect with your online store, ensuring smooth functionality and minimal disruption to your established workflow.
  • Diverse upselling opportunities: These apps enable store owners to upsell products through various channels, including product pages, checkout pages, and pop-ups.
  • Personalized recommendations: By leveraging customer data and behavior analysis, Shopify Upsell Apps can provide tailored product recommendations that resonate with individual shoppers.
  • Customization options: Store owners have the flexibility to configure and design upselling strategies according to their products, target audience, and business goals.
  • Scalable solutions: As your store’s product range and customer base grow over time, Shopify Upsell Apps can be tailored to accommodate these changes and continue generating optimal results.

Shopify Upsell Apps serve as an invaluable resource for eCommerce businesses looking to boost revenue and provide their clients with a more satisfying purchasing experience. Integrating a suitable upsell app into your online store allows you to succeed in today’s highly competitive market.

A quick comparison of top Shopify upsell apps

A quick comparison of top Shopify upsell apps

In this quick comparison, let’s take a look at the top Shopify upsell apps that can significantly enhance your store’s revenue generation capabilities. These apps are designed to make upselling and cross-selling seamless and effective for Shopify store owners:

Candy Rack lets you create irresistible product bundles to entice customers to spend more.

With ReConvert, you can transform your thank you pages into conversion powerhouses. The app’s free plan includes the ability to create and send mobile-friendly pop-ups for businesses that have less than 50 monthly orders.

This app allows you to bundle products and offer volume discounts, making it less of a hassle for shoppers to stock up on discounted things.

Boost Sales features upsell and cross-sell pop-ups and banners to grab your customers’ attention.

With UFE, you get a comprehensive solution for cross-selling and upselling, improving your store’s overall user experience.

This app ensures that your customers can quickly find the products they’re looking for, enabling upsells to happen with ease.

These top Shopify upsell apps provide store owners with a variety of tactics and features to increase revenue. By leveraging these tools effectively, you can take your e-commerce business to new heights.

A popular choice for upselling and cross-selling, PickyStory offers multiple pricing plans and enables the easy creation of deals to display on any page in your store. It also features auto-sync for inventory at SKU levels.

ReConvert: Turning thank you pages into conversion powerhouses


ReConvert is a highly effective upsell app for Shopify that helps store owners transform their thank-you pages into strategic conversion boosters. By leveraging the power of post-purchase upselling, this app provides the opportunity to enhance customer satisfaction and increase revenue.

Here is why ReConvert is an essential tool for online stores:

  • Customizable Thank You pages that reflect your brand and messaging, enabling a seamless customer experience.
  • Targeted upselling based on customers’ previous purchases, ensuring relevant offers that cater to their preferences and needs.
  • Integrations with popular Shopify apps, such as Klaviyo, ReCharge, and, allow for a streamlined workflow and enhanced functionality.
  • A/B testing features to optimize your thank you pages and upsell offers, refining your approach for maximum impact.

A recent case study showed that stores utilizing ReConvert experienced a 6.02% increase in their average order value (AOV), highlighting the potential for substantial revenue growth. With its user-friendly interface and performance-driven features, Shopify shops who want to take advantage of unrealized conversion prospects should seriously consider using ReConvert.

Bold Upsell: Bundle products and offer volume discounts

Bold Upsell

Bold Upsell is a powerful Shopify app that allows you to maximize your store’s revenue by offering enticing product bundles and volume discounts to your customers. Designed to integrate with your store’s theme seamlessly, Bold Upsell encourages shoppers to purchase additional items or upgrade their existing selections based on their shopping history, preferences, and user behavior analysis.

Some notable features of this app include:

  • Opportunity for bundling products to create attractive discounted packages, making it appealing for potential buyers to spend more to unlock higher savings.
  • Volume discounts reward customers for purchasing a larger quantity of items, incentivizing them to increase their order value.
  • Data-driven upselling suggestions that analyze shoppers’ previous purchases and dynamically recommend product bundles or upgrades accordingly.
  • Detailed tracking and monitoring of your store’s upselling performance, giving you actionable insights to optimize your strategies further and maximize conversions.

Leveraging the Bold Upsell app can effectively boost your revenue by enticing your customers to purchase more items, creating loyal customers who feel satisfied with the value they receive from your store. 

Boost Sales: Upsell and cross-sell by Selleasy

Boost Sales

Selleasy app is a top-notch strategy that utilizes upsell and cross-sell pop-ups and banners to maximize revenue generation on Shopify stores. By leveraging the power of targeted and personalized offers, Shopify store owners can entice customers to spend more while enhancing their overall shopping experience.

Here’s how it works:

  • These apps harness the power of upsell and cross-sell pop-ups and banners to recommend products that complement customers’ current selections.
  • Pop-ups and banners are strategically designed and tailored based on shoppers’ preferences and browsing history, ensuring the relevance of the offers.
  • “Customers also bought” sections allow store owners to showcase popular product combinations, creating a sense of credibility and social proof that encourages additional purchases.
  • The visually appealing and user-friendly design of these pop-ups and banners contributes to a seamless customer journey, making it easier for them to navigate the store and discover more products.

In essence, effectively utilizing upsell and cross-sell pop-ups and banners empowers Shopify store owners to drive additional sales and boost revenue while ensuring customer satisfaction and loyalty. 

Candy Rack: Create irresistible product bundles

Candy Rack

Candy Rack is an innovative upsell app designed for Shopify store owners that allows you to create irresistible product bundles, capitalizing on customers’ interests and helping you increase your store revenue substantially.

This app offers the following features:

  • Seamless bundle creation: Easily create and customize product bundles, offering deals and discounts that attract customers to add more items to their cart.
  • Smart recommendations: Powered by artificial intelligence, Candy Rack suggests relevant and highly converting product bundles to customers based on their preferences and shopping behavior.
  • Customizable design and layout: The app allows you to create bundle offers with a visually appealing design that blends seamlessly with your existing Shopify store and enhances the overall shopping experience.
  • In-depth tracking and analytics: Gain valuable insights on the success of your product bundles with detailed performance data, helping you optimize and improve your upsell strategy.

Implementing Candy Rack is an effective method to leverage upselling opportunities, providing customers with a more fulfilling shopping experience and ultimately increasing your store’s revenue. 

UFE Cross Sell & Upsell Bundle

UFE Cross Sell & Upsell Bundle

Introducing the UFE Cross Sell & Upsell Bundle – a top-notch solution for Shopify store owners looking to increase their revenue in 2023. A perfect synergy of upselling and cross-selling techniques, this bundle elevates the customer experience to new heights while boosting your store’s sales and profits.

Here’s why the UFE Cross Sell & Upsell Bundle deserves your attention:

  • Smart Product Recommendations: This feature intelligently curates recommendations based on shoppers’ browsing and purchasing history, ensuring they receive the most relevant product suggestions, effectively increasing sales chances.
  • Seamless Integration and Customization: Effortlessly integrate the bundle with any Shopify theme while enjoying full control over its styling and design to match your unique brand identity.
  • Convert Customers with Bundles and Discounts: Entice your shoppers with irresistible product bundles and attractive volume discounts, making it near impossible for them to resist adding items to their cart.
  • Pre-Purchase and Post-Purchase Funnels: Optimize your store’s sales potential by retargeting customers before and after their purchases, capturing every opportunity to upsell and cross-sell.
  • Success Story Highlight: Pet Brand, Impact Dog Crates, experienced a whopping 30% increase in orders with add-on products, thanks to UFE Cross Sell & Upsell Bundle.

The UFE Cross Sell & Upsell Bundle is a must-have tool for any Shopify store aiming for revenue growth in 2023. Be prepared to witness a surge in sales and customer satisfaction when you equip your store with this powerful app combination. 

Smart Search & Instant Search

Smart Search & Instant Search

Smart search & instant search app significantly improves customer experience and can directly impact your sales. It simplifies the process of finding a specific product within the store’s vast inventory, allowing customers to locate and purchase their desired items quickly.

Here are some key features of smart search and instant search that can benefit your Shopify store:

  • Faster results: Instant search provides real-time results based on the user’s input, making it easy for customers to find relevant products in no time.
  • Enhanced filters: Smart search integrates filters that enable customers to narrow down product listings by attributes like color, size, and price, thus simplifying the browsing experience.
  • Auto-suggestions: To save time and effort, smart search systems provide intelligent recommendations based on users’ preferences and browsing history.
  • Improved mobile experience: With more customers shopping on their mobile devices, having a responsive smart search feature is essential for seamless browsing on smaller screens.
  • Integrating smart search & instant search capabilities into your Shopify store can significantly enhance customer experience and increase your conversion rates.  

PickyStory: Upselling and cross-selling made easy


PickyStory is a highly recommended Shopify app for upselling and cross-selling, offering an effortless way to boost revenue for your online store. With its easy-to-use interface and proven deal strategies, PickyStory ensures that you can display deals anywhere in your store to maximize sales and revenue.

Some key highlights of PickyStory include:

  • Diverse range of upselling deals: PickyStory offers various deals such as Combo Products, Bundle Builders, and Shoppable Looks galleries, allowing customers to mix and match products while auto-syncing your inventory at the SKU level.
  • Multiple pricing plans: Catering to merchants of all sizes, PickyStory offers affordable plans starting at $19.50/month with a 14-day free trial.
  • Seamless store integration: Customize your deals effortlessly to align with your store’s design and branding.
  • No coding knowledge required: Easily create and display deals on any page of your store with PickyStory’s intuitive interface.

PickyStory is an excellent upselling and cross-selling solution for Shopify store owners. By providing an array of proven deal strategies, easy customization, and superb customer support, PickyStory ensures increased sales and a more enjoyable shopping experience for your customers.

Importance of upselling in eCommerce

PickyStory Upselling and cross-selling made easy

The importance of upselling in eCommerce cannot be overstated, as it directly contributes to the growth and sustainability of your online business. Adopting effective upselling techniques ensures that you boost your overall sales and enhance the customer experience.

Here are some ways in which upselling can benefit your eCommerce store:

Increasing revenue:

By encouraging customers to spend more on additional products or services, upselling helps maximize your revenue streams. By offering relevant, complementary products along with the primary purchase, you can incentivize customers to add more items to their cart, ultimately increasing your overall sales figures.

Enhancing the customer experience:

When done correctly, upselling can contribute to a fulfilling and seamless shopping experience for customers. Offering them products that genuinely add value to their initial purchase makes your customers feel special and boosts their overall satisfaction levels.

Building trust and loyalty:

Upselling can also help in building trust and loyalty with your customers. Recommending products that make them realize the benefits of a higher-priced item or presenting them with product bundles that cater directly to their needs fosters a sense of goodwill and appreciation, motivating them to stay loyal to your brand.

Upselling is a vital component of eCommerce that can significantly contribute to increased revenue, customer satisfaction, and the overall success of your online Shopify business. Adopting the right upselling strategy and leveraging Shopify Upsell Apps can help you make the most out of every customer interaction, ultimately leading to sustainable growth for your eCommerce store. 

How to upsell through your Shopify online store

How to upsell through your Shopify online store

Upselling through your online store can be a highly effective way to increase revenue and improve customer satisfaction. With the right Shopify upsell apps, you can encourage customers to make additional purchases or upgrade to more premium options.

Here’s how you can effectively upsell through your online store:

Understand your customers’ needs:

The key to successful upselling is offering products or services that genuinely enhance a customer’s experience. Understand what your customers are looking for, and suggest relevant, high-quality items that can bring additional value.

Create attractive product bundles:

Combining multiple items into a value-packed bundle can be enticing for potential shoppers. Offer discounts for purchasing bundles or create limited-time bundle deals to encourage customers to buy more.

Use strategic placement:

Position upsell suggestions in key locations throughout your store, such as on product pages and at checkout, to catch your customers’ attention. Pop-up windows or banners can also be used to promote upsells.

Personalize recommendations:

Analyze your customers’ browsing and purchasing behavior to create personalized recommendations for upsell products. Tailoring your upsell suggestions based on each customer’s unique preferences increases the chances of a successful upsell.

Leverage post-purchase moments:

Take advantage of thank-you pages and follow-up emails to suggest complementary products or upsell offers. It costs five times as much to bring in new consumers as it does to keep old ones, according to research by Landis (2020). By targeting existing customers, you can boost your revenue while strengthening customer relationships.

Shopify upsell apps can simplify this process by providing a range of features designed to help you upsell through your online store. Boost your earnings and your customers’ happiness by upselling with the help of the aforementioned methods and resources. 

FAQs About Best Upsell Apps for Shopify

FAQs About Best Upsell Apps for Shopify

How do I create an upsell on Shopify?

Creating an upsell on Shopify is an essential eCommerce strategy that can significantly boost your online sales. By efficiently presenting your customers with more valuable product options, you can encourage them to spend more on your store. 

How to Add an Upsell to Your Shopify Store in 7 Easy Steps:

  • Choose the right upsell app for your Shopify store: Compare various apps to find the one that best suits your needs and budget. Some popular options include ReConvert, PickyStory, and Frequently Bought Together.
  • Install the selected app: Import the chosen app to your Shopify account to get started with upselling.
  • Identify potential upsell products: Examine your product catalog for items that can be paired for upselling and create suitable bundles or discounts.
  • Set up your upsell offers: Design your upsell strategy by choosing the most appropriate type, such as product bundles, tiered pricing, or one-click upsells on the product or cart pages.
  • Track and optimize: Use the upsell app’s built-in analytics to analyze the performance of your upselling strategy, making sure to refine your offers and targeting based on insights collected.

Remember, a well-designed and data-driven upsell strategy can reap great results for your Shopify store, making it an essential part of your e-commerce success. 

Which app is used to insert post-purchase upsells to Shopify?

One of the top apps for inserting post-purchase upsells to Shopify is Checkout Upsell. This app is highly recommended by experts for its ease of use and effectiveness in increasing revenue for Shopify stores.

Here are some key features of Checkout Upsell:

  • Seamless integration: Checkout Upsell seamlessly integrates with your Shopify store, so there’s no need for complicated coding or setup.
  • Customizable offers: The app allows you to create tailored upsell offers based on your customers’ purchase history and preferences, ensuring higher conversion rates.
  • AI-powered recommendations: Checkout Upsell uses advanced algorithms to recommend the most relevant products to customers, increasing the chances of upselling success.
  • Versatile upsell strategies: The app supports various types of upselling tactics, such as product bundles, volume discounts, and personalized recommendations.
  • Analytics and performance tracking: Get insights into which upsell strategies perform best and constantly optimize for better results.

By incorporating Checkout Upsell into your Shopify store, you’ll be able to effectively tap into the potential of post-purchase upselling, ultimately leading to higher revenue and customer satisfaction. 

Which free app is used for cross-selling on the Shopify store?

For those looking for a free app to use for cross-selling on their Shopify store, ReConvert Upsell & Cross Sell is an ideal choice.

This app allows store owners to:

  • Transform their stock thank you page into a conversion powerhouse.
  • Offer a variety of upselling options, including subscriptions, bundles, and memberships.
  • Synchronize their inventory at the SKU level for all deals.
  • Customize deals to blend seamlessly with the store’s design.

Moreover, ReConvert Upsell & Cross Sell is free for store owners with less than 50 orders per month, making it highly accessible for those with a smaller budget or just starting their eCommerce journey. By using this app, Shopify merchants can increase their revenue and build good relationships with their customers by providing tailor-fit recommendations and offers. 

Conclusion: Choosing the best upsell app for your Shopify store

Choosing the best upsell app for your Shopify store is a crucial decision for maximizing revenue and ensuring customer satisfaction. To choose among the market’s many options, evaluate cost, features, convenience of use, and customer service. Based on the factual data, here are some points to consider:

  • Analyze your store’s specific needs: Upselling and cross-selling strategies may vary for different stores. Understand your products and your audience’s preferences before selecting an app.
  • Look for proven deal strategies: Apps like PickyStory offer multiple deal strategies that can grow your sales and revenue effectively.
  • Compatibility and customization: Choose an app that seamlessly integrates with your store’s layout and can be easily customized without any coding knowledge.
  • Free trial or free plans: Apps like ReConvert offer free usage for stores with fewer than 50 orders per month. Opt for app trials or free plans to test the impact made by the app upon implementation.
  • Customer support: A responsive and reliable customer support team can be invaluable in resolving issues and optimizing the app’s functionality.

By keeping these things in mind and considering the expert picks for 2023, you can choose the best upsell app to boost your Shopify store’s revenue and enhance your customers’ shopping experience.

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